“4 CHAPTER 5 0 Accommodation to long-term industry change ' Ergonomics and health 0 Productivity and creativity 0 Diversity within community 0 Organization of continual change Critical performance criteria for the project: Related to these general goals was a set of performance criteria that was used both to generate the ini- tial design concept as well as assess the degree to which plans met the intended goals as they progressed in the design and implementation process. In the minds of those who were going to use the newsroom, it was critical that its planning and design create and support the following conditions. 0 Health and safety 0 Reduced stress C Focus on creativity 0 Better work product 0 Celebration of craft 0 Human place to live - Aesthetics and fun 0 Individuality and teamwork 0 Human contact and synergy 0 Environment of change and learning The E-B-Researched Newsroom Design The newsroom’s design responded to the data collected and to the demands of the scale of the newsroom: a single space for 325 people. 0 Research-based urban design concept. Such a large space required a major organizing principle to serve not only as a focal point for the design process, but more importantly to provide a naturally mapped environment around which the many users can easily develop their own cognitive maps. In the newsroom, an “urban” analogy emerged as the major research-based plan- ning concept. After identifying that a major problem newsroom employees faced was disorientation in the large 5 0,000-square-foot space, the design team decided to organize the entire newsroom as a city—with boulevards, streets, neighbor- hoods, front porches, parks, coffee shops, newsstands, and alleys. Cities gener- ally have a natural and understandable organization—either organic, developed over time like European cities, or grid-structured, like Midwestern American cities. In either case, it is the major features of cities—town halls, squares, rivers, parks, and so on—that provide orientation cues for everyone. The research findings of planner Kevin Lynch (described in Chapter 4) provided an inspiration for the newsroom design. The organizing plan centered on Lynch’s five urban elements: landmarks, pathways, nodes, districts, and edges. 0 Landmarks. The E-B design team implemented several landmarks in the newsroom city There is a “forum” as in ancient Rome where the wise citizens met