23
THE CHICAGO BANKER
September II, 1909]
What Do You Pay For When You Buy a Car?
The Winton price is lower because — There is no water in Winton stock.
There are no Winton mortgages or bonds with interest charges to force up the price.
There is no extravagance in Winton management—no army of time-serving clerks, no load of unproductive labor.
We make the Winton Six in our own plant, eliminating intermediate profits (expense).
The Winton factory is conducted in the most economical manner consistent with high-class results.
We do not give 30 or 40 per cent commission on sales.
Being America’s longest-established successful makers, we know how to produce maximum car-merit; and, knowing that it pays in the long run, we give our purchasers the benefit of our economies in production and selling.
That’s why the six-cylinder, 48 horsepower Winton Six at $3000 represents the absolute limit of motor car value.
We make this bold statement because we want you to make us prove it.
And because, by proving it, we’ll make you as enthusiastic about the Winton Six as we are.
Compare clutches. An oil-bathed multiple-disc clutch is worth more than any other clutch.
Compare transmissions. Four speeds are worth more than three. The selective type is worth more than the progressive type.
Compare operation. Quietness is worth more than noise. Flexibility is worth more than inflexibility. Flill-climbing ability is worth so much that you can't afford to lack it. Comfort (always try the rear seats) is priceless; an uncomfortable car is a white elephant.
Compare conveniences. A self-cranking motor is worth more than one that requires cranking.
Compare styles. Is it an up-to-date Six or an out-of-date four, two, or one?
Compare “previous performances.” Has the car stood up in the past, or is it a newcomer without pedigree?
Just make these comparisons and then— Compare prices.
Having found that the sweet-running, six-cylinder Winton Six possesses every desirable element a motor car can have, you’ll note that its price of $3000 is less than the price of any other quality car on the market.
Whatever car you buy, you pay enough. No maker ever puts his price too low.
But some of them put it too high.
A low price may be too high.
Low price often means cheap material, poor construction, under-power and—
Dissatisfaction, annoyance and expense from the first day of use.
That’s why every buyer sells his cheap car and gets a good one as quickly as circumstances will permit.
The cheap car is often the most expensive car.
The cheap car is a good one—not to buy.
In buying a car, get your money’s worth. Compare car-values.
There isn’t any mystery about an automobile. Any clear-headed man can analyze any motor car.
Compare motors. A Six is worth more than a four. A motor whose working parts are fully housed is worth more than one with working parts exposed.
Compare power, sizes—A 30 horse-power, two-passenger car is worth less than a 48 horse-power, five-passenger car.
THE WINTON MOTOR CARRIAGE CO 100 Berea Road, Cleveland, Ohio. Please send Winton Six literature to
THE WINTON MOTOR CARRIAGE CO.
Member A. L. A. M.
CLEVELAND, U. S. A.
Winton Branch Houses (owned and operated by the company) in New York, Boston, Philadelphia, Baltimore, Pittsburg, Detroit,
Chicago, Minneapolis, Seattle and San Francisco.